4 Ways MSSPs Can Deliver More Value To Their Customers

As your customers finetune their remote, hybrid and work-from-anywhere (WFA) policies, they need to be mindful of implementing additional security measures to protect their networks.

  • May 17, 2022 | Author: Allison Bergamo
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As your customers finetune their remote, hybrid and work-from-anywhere (WFA) policies, they need to be mindful of implementing additional security measures to protect their networks. These four trends will help you define new service offerings for your customers, strengthen their security postures and help them become “future-ready.”

Implement Multi-cloud Strategies
Companies across all industries have redefined what “work” looks like. The increased need for speed, agility and collaboration has accelerated the adoption of Software-as-a-Service (SaaS), allowing companies to scale quickly and seamlessly. Multi-cloud strategies also offer companies a way to accelerate time to market and deliver better customer experiences.  

While multi-cloud environments have become an essential component of a modern workplace, they can also pose security risks. IT teams must secure remote work and computing across private clouds, network edges, edge clouds and core clouds. This creates a broad attack surface comprised of new technologies layered on top of legacy infrastructures and investments.

Look for ways to offer enhanced security protections for your customers’ multi-cloud strategies. This requires providing uniform visibility and tight integration with cloud providers. MSSPs that can deliver security solutions to these edges and meet the needs of a hybrid model can enhance their funnels by adapting their offerings to these new IT models.

Offer a Combination of SD-WAN and ZTNA
Succeeding in the modern, digital workplace requires implementing new security policies without negatively impacting speed and productivity. IT teams must continuously authenticate all remote users and devices while adopting a zero-trust security model that can mitigate threats such as ransomware.

You can provide your customers with a combination of SD-WAN and Zero Trust Network Access (ZTNA) that delivers enhanced network speed and security. The most effective SD-WAN solutions allow customers to connect branch offices and remote workers to multiple cloud environments without sacrificing network speed. Look for SD-WAN solutions that provide features like dynamic failover, SLA-based application steering and application availability with enterprise-grade security.

ZTNA reinforces the security of a customer’s SD-WAN deployment by providing secure access to applications while assuming that no user or device is trusted until proven otherwise. This is critical for your customers who rely on remote employees, suppliers and contractors.

Prioritize MDR and XDR Security Services
While SD-WAN and ZTNA enable users and devices to securely connect to networks, they can’t offer complete protection against increasingly sophisticated cyber threats. Consider offering solutions like managed detection and response (MDR) and extended detection and response (XDR) that can address your customers’ changing security needs.

XDR provides fully automatable detection, investigation and response capabilities that enhance the SD-WAN infrastructure. MDR automation provides an additional layer of response automation that halts lateral movement. Combining and integrating these solutions into the rest of a customer’s security technology stack empowers them to respond to evolving threats.

Increase Adoption of Security Platforms
While your customers’ IT teams are relying on outdated or disparate tools to secure their networks “for now” they will pay the price in the future. For example, IT teams can experience alert fatigue as they struggle to respond to increased volumes of alerts from different solutions. Additionally, a patchwork of security solutions can often lead to gaps in visibility, allowing threats and attacks to “slip through the cracks.”

You can address these pain points by providing a broad security platform that enables your customers to integrate security and networking. This provides a single source of security truth that your customers need to strengthen their security postures.

Delivering a tightly integrated solution portfolio that includes SD-WAN, ZTNA, XDR and MDR builds the framework for customers to protect themselves against evolving cyber threats and prepare for what’s next.

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